The Elgogo project relies on the logo base created by Gordan Ćosić (Gogo) over the last 30 years. Drawing logos in CoredDraw became his obsession and hobby. In that period, he drew over 24,000 logos. He wanted to share his work, but he didn’t have the opportunity.
This is a tribute to one passion, love and madness. His work could significantly help others, which he did throughout his life and in other ways, such as voluntary blood donation.
As part of the Master’s thesis, research in which 95 companies took part found that companies spend 3,916 minutes per month, i.e. 65 working hours for drawing logos. That’s 9 working days. According to this research, 1 worker spends 30% of his working time on drawing logos.
I found that every free base is known. The new base enriches the offer and reduces the need to draw logos, which means savings for the country’s economy.
You can view the research at this link.